29 Mar 2013 Pink & Black Haute Couture
CuteCircuit presents the new Pink & Black Collection. This Haute Couture was created exclusively for Magnum Ice Cream for the launch of their new delicious Pink & Black Haute Couture ice cream flavours for summer 2013.
The collection includes unique designs, made with the most exclusive silk and CuteCircuit’s Magic Fabric controlled by the “Q by CuteCircuit” iPhone App, that illuminate in millions of colours and animations, magically being changed by thousands of fans voting via Twitter.
Two fabulous couture dresses shone already on the red carpet during the “Pink&Black Switch Parties” organised by Magnum in Mexico and Hungary, where international celebrities, such as Dorka Gryllus and Eiza Gonzalez, have worn them inviting the fashionable audience around the world, to be part of the glamorous event tweeting their favorite colour! New dresses from the Pink&Black Collection will continue to be released over the summer, stay tuned! And tweet you favourite colour #MakeitPink, or #MakeitBlack!
Special thanks to Christ Church Spitalfields in London for letting us film in their beautiful space.